SIM in the Suburbs Dinner

WHEN

Thursday, May 17, 2012 - 5:30pm - 8:15pm

WHERE

Maggiano’s Old Orchard, 4999 Old Orchard Center, Skokie, IL 60077
“Would you like an app with that?" and Other Hair-Brained Approaches to Mobile that Businesses Should Avoid

Please join SIM and Alex Bratton, CEO of Lextech Global Services, on May 17 for an informative program titled, "Would you like an app with that?" and Other Hair-Brained Approaches to Mobile that Businesses Should Avoid.

Businesses feel pressure from their customers, employees and shareholders to adopt mobile apps NOW. Under the stress of short timelines and fuzzy objectives, many fall into the trap of simply squishing their existing CRM or website into an app and calling it a day.

This type of app helps very few (if any), squanders away valuable IT resources, and can poison the whole “mobile initiative well” because the ROI is marginal at best.

In this presentation, veteran technologist and mobile evangelist, Alex Bratton, will arm you with the knowledge you need to avoid approaches to mobile that are sure to end in disappointment. Alex will showcase the life altering impact mobile can have when artfully applied to your business strategy.

You won’t want to miss this timely presentation which will provide you simple take away ideas that you can put to immediate use.

This will be our final dinner presentation of the program year so get it now or wait until September! Join us for valuable networking and a delicious dinner at Maggiano’s Little Italy on May 17.

Agenda
5:30pm - 6:30pm Social Hour / Networking
6:30pm - 7:15pm Announcements and Dinner
7:15pm - 8:15pm Keynote Speaker and Q&A
8:15pm - Adjourn

Cost:
Members:$45 - Includes dinner and cash bar.

Guests:$65 - Includes dinner and cash bar.
*Must be accompanied by a SIM member

Special Thank You to our Event Sponsor

Speaker Profiles

Chief Executive Officer
Lextech Labs and Lextech Global Services

Alex Bratton is a technology visionary and veteran entrepreneur motivated by his passion for implementing technology in new ways. He specializes in identifying unique business opportunities by forecasting the impact of new technologies, and then applies that knowledge to...


Event Policies

SIM Chicago events are focused on providing content-rich, peer-networking opportunities for the IT executive community.

As such, we strictly enforce a Dress Code Policy, No-Solicitation Policy, Guest Policy, and Photo Release Policy.